A Study on Effect of Motivation on Purchase Behavior in Iran’s Internet Marketing (Netbarg Company)

Customers’ behavior during purchase from internet likewise traditional purchase behavior model derives from a series of cultural, social, personal and/or psychological factors. To increase knowledge and information of managers, marketers and researchers at e-marketing, this research had intended to...

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Bibliographic Details
Main Authors: Behnam Bahrami, Amir Ehsan Zahedi
Format: Article
Language:English
Published: Action for Sustainable Efficacious Development and Awareness 2015-12-01
Series:Environment Conservation Journal
Subjects:
Online Access:https://journal.environcj.in/index.php/ecj/article/view/497