Qualitative Research Parameters in Studies on Frugal Innovation
Frugal innovation (FI) is a recent topic in the scientific literature and it was introduced in relation to management studies. According to scholars, FI is a promising way to serve low-income people who cannot afford conventional products, especially those in developing countries, and to address the...
Main Authors: | , , , , , , , |
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Format: | Article |
Language: | English |
Published: |
SAGE Publishing
2024-02-01
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Series: | International Journal of Qualitative Methods |
Online Access: | https://doi.org/10.1177/16094069241237550 |