Qualitative Research Parameters in Studies on Frugal Innovation

Frugal innovation (FI) is a recent topic in the scientific literature and it was introduced in relation to management studies. According to scholars, FI is a promising way to serve low-income people who cannot afford conventional products, especially those in developing countries, and to address the...

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Bibliographic Details
Main Authors: Ana Paula Provin, Anelise Leal Vieira Cubas, Ana Regina de Aguiar Dutra, Clarissa Carneiro Mussi, Ivone Junges, Nei Antonio Nunes, Jacir Leonir Casagrande, José Baltazar Salgueirinho Osório de Andrade Guerra
Format: Article
Language:English
Published: SAGE Publishing 2024-02-01
Series:International Journal of Qualitative Methods
Online Access:https://doi.org/10.1177/16094069241237550