Internet Ethnography: Online and Offline
This article proposes a new methodology for qualitative research on the Internet, based on the integration of qualitative data-gathering methodologies both online and offline. This combination enables the creation of rich ethnography or, as Geertz (1973) has called it, “thick description,” not limit...
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Format: | Article |
Language: | English |
Published: |
SAGE Publishing
2004-06-01
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Series: | International Journal of Qualitative Methods |
Online Access: | https://doi.org/10.1177/160940690400300204 |