DIGITAL MARKETING IN THE PRACTICE OF SMALL AND MEDIUM ENTERPRISES IN THE REPUBLIC OF MOLDOVA
The use of modern marketing strategies for small and medium-sized enterprises (SMEs) is an important factor that can contribute to strengthening entrepreneurial activity, qualitative structural changes to SMEs, and ensuring business sustainability and stability. The digital revolution and technolo...
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| Médium: | Článek |
| Jazyk: | English |
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National Institute for Economic Research
2020-07-01
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| Edice: | Economy and Sociology |
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| On-line přístup: | https://economy-sociology.ince.md/?edmc=3154 |