HOW ANALYTICS CAN IMPROVE LOGISTICS AND SUPPLY CHAIN IN MULTINATIONAL COMPANIES: PERSPECTIVES FROM EUROPE AND AMERICA

The research is focused on the role of big data analytics in logistics of transportation in multinational companies across the world. It shows new opportunities for current supply chain practices, while adding operational excellence and value. A survey was carried out among staff members of multinat...

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Bibliographic Details
Main Authors: Mesbaul Haque Sazu, Sakila Akter Jahan
Format: Article
Language:English
Published: Bucharest University of Economic Studies 2022-09-01
Series:Business Excellence and Management
Subjects:
Online Access:https://beman.ase.ro/no123/7.pdf