Analysis of the Customer Satisfaction of Black Market’s Chinese Smartphone

Analysis of the Customer Satisfaction of Black Market’s Chinese Smartphone

Objective: This research aims to analyse the factors that influence customer satisfaction of black market’s Chinese smartphone. Research Design & Methods: The research uses quantitative approach to analyse the sample of 250 buyers of black market’s Chinese smartphone across Solo Raya. The sampli...

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Bibliographic Details
Main Authors: Liana Mangifera, Febrianur Ibnu Fitroh Sukono Putra
Format: Article
Language:English
Published: Universitas Islam Nahdlatul Ulama Jepara 2021-06-01
Series:Journal of Management and Entrepreneurship Research
Subjects:
black market
chinese smartphone
customer satisfaction
marketing strategy
Online Access:https://journal.unisnu.ac.id/jmer/article/view/2021.6.02.1-16/24

Internet

https://journal.unisnu.ac.id/jmer/article/view/2021.6.02.1-16/24

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