Personal brand - tool or culmination of professional development?

Objectives Personal branding, which is often considered a personal promotion tool, is such a capacious concept that the promotional aspect alone does not seem to capture the complexity of the practices that lead to a strong personal brand. Undoubtedly, a personal brand influences how an individual s...

Full description

Bibliographic Details
Main Author: Agnieszka Walczak-Skałecka
Format: Article
Language:English
Published: Wyższa Szkoła Gospodarki Euroregionalnej im. Alcide De Gasperi 2023-12-01
Series:Journal of Modern Science
Subjects:
Online Access:https://www.jomswsge.com/Marka-osobista-narzedzie-czy-zwienczenie-rozwoju-zawodowego-,176178,0,2.html