Using Machine Learning to Improve Lead Times in the Identification of Emerging Customer Needs

In recent years, computational approaches for automatically extracting the voice of the customer from user generated content have been proposed. These studies have tackled the task of obtaining current customer needs, however, there is a lack of methods that predict future needs (i.e. needs that may...

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Bibliographic Details
Main Authors: David Kilroy, Graham Healy, Simon Caton
Format: Article
Language:English
Published: IEEE 2022-01-01
Series:IEEE Access
Subjects:
Online Access:https://ieeexplore.ieee.org/document/9749255/