Public Interaction of Web Self-Presentation

The article is focused on a specific area of copywriting - self-presentation of companies on the websites . It analyzes 190 webpages of smaller companies and 190 webpages of larger companies, compares their presentations and points out differences. The adaptation of the text to the search engine opt...

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Bibliographic Details
Main Author: Elena Junova
Format: Article
Language:English
Published: University of Žilina 2014-07-01
Series:Communications
Subjects:
Online Access:https://komunikacie.uniza.sk/artkey/csl-201403-0020_public-interaction-of-web-self-presentation.php