Measurement of service quality and customer satisfaction in the SME industry: literature study
SMEs is one of the pillars that can improve people's lives and is very meaningful for the government. In order for SMEs to continue to develop, even increase, it is necessary to measure service quality and customer satisfaction so that SMEs can identify weaknesses in their business as evaluatio...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Ayandegan Institute of Higher Education,
2023-06-01
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| Series: | International Journal of Research in Industrial Engineering |
| Subjects: | |
| Online Access: | https://www.riejournal.com/article_172465_6c35a78e28cb75c820b05d0c69a89ac9.pdf |