The effect of Promotion, Driver Service Quality, Price Discounts and Postage Discounts on Purchasing Decisions of SME’s Gempolklutuk Village

The effect of Promotion, Driver Service Quality, Price Discounts and Postage Discounts on Purchasing Decisions of SME’s Gempolklutuk Village

Purpose: This study aims to determine the effect of promotions, service quality drivers, price discounts and shipping costs discounts on purchasing decisions using the service SME’s Gempolklutuk Village to students in Surabaya. Design/methodology/approach: This study used quantitative research,...

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Bibliographic Details
Main Authors: Arasy Alimudin, Agus Sukoco, Ani Wulandari, Elok Damayanti, Siti Yunqanzun
Format: Article
Language:English
Published: LPPM of Narotama University Surabaya 2022-11-01
Series:IJEBD (International Journal of Entrepreneurship and Business Development)
Subjects:
Discounted Prices
Promotion
Purchase Decisions
Service Quality Driver
Shipping Cost Discounts
Online Access:https://jurnal.narotama.ac.id/index.php/ijebd/article/view/2071

Internet

https://jurnal.narotama.ac.id/index.php/ijebd/article/view/2071

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