Evaluating and Analyzing the Tourism Brand Position of Fars Province Based on the Identity of National Competitiveness
Considering the global competitive environment, branding tourism potential is important in directing resources and attracting investment. Today, most countries and cities are planning to earn foreign exchange using this green industry. Therefore, in this research, considering the high potential of F...
| Main Authors: | , , |
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| Format: | Article |
| Language: | fas |
| Published: |
Allameh Tabataba'i University Press
2018-12-01
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| Series: | Muṭāli̒āt-i Mudīriyyat-i Gardishgarī |
| Subjects: | |
| Online Access: | https://tms.atu.ac.ir/article_9644_edfdc1fbf8c53400dfc4fb54619b1cc9.pdf |