Cultura y Hofstede (1980) en la Investigación de Negocios Internacionales: Un Estudio Bibliométrico en Periódicos Internacionales de Administración.

How countries differ in their fundamental cultural traits and how these differences impact firms and businesses has been a recurring topic in international business research. Geert Hofstede’s (1980) work on culture and the cultural dimensions has had high impact on research carried out in internatio...

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Bibliographic Details
Main Authors: Manuel Portugal Ferreira, Fernando Antonio Ribeiro Serra, Cláudia Sofia Frias Pinto
Format: Article
Language:Portuguese
Published: Emerald Publishing 2014-09-01
Series:REGE Revista de Gestão
Subjects:
Online Access:http://www.revistas.usp.br/rege/article/view/99944