MENINGKATKAN NIAT BERKUNJUNG PADA GENERASI MUDA MELALUI CITRA DESTINASI DAN DAYA TARIK KAMPUNG WISATA

This study aims to determine the effects of destination image and tourism attractiveness variables on intention of young generation to visit a rural tourism destination such as “Kampung Wisata Tridi”. This research is a kind of causal research, where the primary quantitative data through questionna...

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Bibliographic Details
Main Authors: Mega Mirasa Cahyanti, Widiya Dewi Anjaningrum
Format: Article
Language:English
Published: Institut Teknologi dan Bisnis Asia Malang 2018-09-01
Series:Jurnal Ilmiah Bisnis dan Ekonomi Asia
Subjects:
Online Access:https://jurnal.stie.asia.ac.id/index.php/jibeka/article/view/58