The Current Approaches to the Formation of Marketing Tools of Enterprise Management
The purpose of the article is to clarify the theoretical principles of the formation and application of marketing tools, determine their place in the enterprise management system, classification by type of marketing activities and distribution into traditional and novel ones. Management tools play a...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
PH "INZHEK"
2022-08-01
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| Series: | Problemi Ekonomiki |
| Subjects: | |
| Online Access: | https://www.problecon.com/export_pdf/problems-of-economy-2022-3_0-pages-128_136.pdf |