ALTERNATIVE STRATEGICE DE MARKETING PRIVIND DEZVOLTAREA TURISMULUI INTERN ÎN REPUBLICA MOLDOVA
There are all the challenges in order to develop the internal tourism in Moldova. There has been a remarkable growth in tourist arrivals in the latest years. In such a way, the marketing strategy sets the most effective approach in order to be applied to achieve the marketing objectives. The marketi...
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Format: | Article |
Language: | English |
Published: |
Moldova State University
2007-05-01
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Series: | Studia Universitatis Moldaviae: Stiinte Umanistice |
Online Access: | https://ojs.studiamsu.md/index.php/stiinte_exacte_si_economice/article/view/294 |