Activate business model learning through flipped classroom and backward design
The paper presents a teaching experience in a master course about business models following a pedagogical approach, which combines flipped classroom and backward design to facilitate the development of students’ competencies. The results confirm this method is effective, though it requires a signifi...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Aalborg University Open Publishing
2019-10-01
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| Series: | Journal of Business Models |
| Online Access: | https://somaesthetics.aau.dk/index.php/JOBM/article/view/3137 |
| _version_ | 1797229052812066816 |
|---|---|
| author | Leandro Bitetti |
| author_facet | Leandro Bitetti |
| author_sort | Leandro Bitetti |
| collection | DOAJ |
| description | The paper presents a teaching experience in a master course about business models following a pedagogical approach, which combines flipped classroom and backward design to facilitate the development of students’ competencies. The results confirm this method is effective, though it requires a significant shift in both lecturers’ and students’ roles. |
| first_indexed | 2024-04-24T15:06:28Z |
| format | Article |
| id | doaj.art-7ed16b60d1f04c909af5c35063446a44 |
| institution | Directory Open Access Journal |
| issn | 2246-2465 |
| language | English |
| last_indexed | 2024-04-24T15:06:28Z |
| publishDate | 2019-10-01 |
| publisher | Aalborg University Open Publishing |
| record_format | Article |
| series | Journal of Business Models |
| spelling | doaj.art-7ed16b60d1f04c909af5c35063446a442024-04-02T12:58:48ZengAalborg University Open PublishingJournal of Business Models2246-24652019-10-017310.5278/ojs.jbm.v7i3.3137Activate business model learning through flipped classroom and backward designLeandro Bitetti0inno3 Competence Centre, Department of Business Economics, Health and Social Care, University of Applied Sciences and Arts of Southern Switzerland; Institute of Marketing and Communication Management, Faculty of Communication Sciences, Università della Svizzera italianaThe paper presents a teaching experience in a master course about business models following a pedagogical approach, which combines flipped classroom and backward design to facilitate the development of students’ competencies. The results confirm this method is effective, though it requires a significant shift in both lecturers’ and students’ roles.https://somaesthetics.aau.dk/index.php/JOBM/article/view/3137 |
| spellingShingle | Leandro Bitetti Activate business model learning through flipped classroom and backward design Journal of Business Models |
| title | Activate business model learning through flipped classroom and backward design |
| title_full | Activate business model learning through flipped classroom and backward design |
| title_fullStr | Activate business model learning through flipped classroom and backward design |
| title_full_unstemmed | Activate business model learning through flipped classroom and backward design |
| title_short | Activate business model learning through flipped classroom and backward design |
| title_sort | activate business model learning through flipped classroom and backward design |
| url | https://somaesthetics.aau.dk/index.php/JOBM/article/view/3137 |
| work_keys_str_mv | AT leandrobitetti activatebusinessmodellearningthroughflippedclassroomandbackwarddesign |