Inspired to Lend a Hand? Attempts to Elicit Prosocial Behavior Through Goal Contagion
Helping often occurs in a broader social context. Every day, people observe others who require help, but also others who provide help. Research on goal contagion suggests that observing other people’s goal-directed behavior (like helping) activates the same goal in the observer. Thus, merely observi...
| Main Authors: | , , , , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Frontiers Media S.A.
2019-03-01
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| Series: | Frontiers in Psychology |
| Subjects: | |
| Online Access: | https://www.frontiersin.org/article/10.3389/fpsyg.2019.00545/full |