MEREC-COBRA APPROACH IN E-COMMERCE DEVELOPMENT STRATEGY SELECTION
The research objective of the paper is to propose a model, based on the Multiple-Criteria Decision-Making (MCDM) methods, that facilitates a selection process of an adequate strategy directed to the development of e-commerce. For that aim, the MEthod based on the Removal Effects of Criteria (MEREC)...
| Κύριοι συγγραφείς: | , , |
|---|---|
| Μορφή: | Άρθρο |
| Γλώσσα: | English |
| Έκδοση: |
Faculty of Applied Management, Economics and Finance – MEF, Belgrade, University Business Academy in Novi Sad
2022-12-01
|
| Σειρά: | Journal of Process Management and New Technologies |
| Θέματα: | |
| Διαθέσιμο Online: | https://drive.google.com/file/d/18ilVlpnXvskbyvOvoMXOxwI129qHldBY/view |