INVESTIGATING THE ROLE OF RISK MITIGATION STRATEGIES ON SUPPLY CHAIN DISRUPTION IMPACT AMIDST COVID-19 OUTBREAK

ABSTRACT   Purpose - This contextual study evaluates the role of risk management practices in Pakistan amidst the COVID-19 outbreak in addressing supply chain disruption and ensuring supply chain resilience and robustness. The purpose of the study was to analyze the emerging challenges in supp...

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Bibliographic Details
Main Authors: Komal Abdullah Komal, Tashfah Tauqir Tauqir, Mujtaba Hassan Agha Mujtaba, Rameez Khalid Rameez
Format: Article
Language:English
Published: National University of Sciences and Technology, Islamabad 2023-11-01
Series:NUST Business Review
Subjects:
Online Access:https://nbr.nust.edu.pk/index.php/nbr/article/view/31
Description
Summary:ABSTRACT   Purpose - This contextual study evaluates the role of risk management practices in Pakistan amidst the COVID-19 outbreak in addressing supply chain disruption and ensuring supply chain resilience and robustness. The purpose of the study was to analyze the emerging challenges in supply chain disruption due to COVID19 and to add value to literature by leveraging the study to provide insights into the Pakistani context.
ISSN:2707-6598
2707-6601