The influence of Umrah service operation on customer value, trust, and commitment
Umrah is one of the Muslim pilgrimage journeys to the holy city of Makkah. Many Umrah agents provide good services to attract customers. One of the crucial aspects for Umrah agents is service operation quality. The study aims to investigate the influence of service operations on the value, trust, an...
Main Authors: | , , , |
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Format: | Article |
Language: | English |
Published: |
LLC "CPC "Business Perspectives"
2023-08-01
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Series: | Innovative Marketing |
Subjects: | |
Online Access: | https://www.businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/18588/IM_2023_03_Rahmawati.pdf |