Investigating the effect of market entry and strategic direction on firm's financial performance
The company's business strategy reflects how the company is competitive in the company's selected market. Many companies are trying to gain competitive advantage by developing appropriate competitive strategies and, by increasing the competitiveness of their products, provide the basis for...
Main Authors: | , , |
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Format: | Article |
Language: | fas |
Published: |
Yazd University
2020-08-01
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Series: | کاوشهای مدیریت بازرگانی |
Subjects: | |
Online Access: | http://bar.yazd.ac.ir/article_1945_c0b6d3b81d072b24cbdc2a95bb0330fe.pdf |