User- and Message-Level Correlates of Endorsement and Engagement for HIV-Related Messages on Twitter: Cross-sectional Study

BackgroundYouth and young adults continue to experience high rates of HIV and are also frequent users of social media. Social media platforms such as Twitter can bolster efforts to promote HIV prevention for these individuals, and while HIV-related messages exist on Twitter,...

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Bibliographic Details
Main Authors: Jimin Oh, Stephen Bonett, Elissa C Kranzler, Bruno Saconi, Robin Stevens
Format: Article
Language:English
Published: JMIR Publications 2022-06-01
Series:JMIR Public Health and Surveillance
Online Access:https://publichealth.jmir.org/2022/6/e32718