FUNCTIONAL MODEL OF THE MANAGEMENT SYSTEM FOR THE DEVELOPMENT OF INNOVATIVE POTENTIAL OF AIRLINE COMPANIES ON THE BASIS OF MARKETING CONCEPT

The article is devoted to the improvement of management of the development of the innovation potential of airlines, which ensures their competitiveness in the global market. The solution to the problems caused by the need to update systems and processes in response to rapid changes in market condit...

Full description

Bibliographic Details
Main Author: Vitalii Smilyanets
Format: Article
Language:English
Published: Izdevnieciba “Baltija Publishing” 2023-12-01
Series:Green, Blue and Digital Economy Journal
Subjects:
Online Access:http://baltijapublishing.lv/index.php/gbdej/article/view/2235