Pengaruh Store Layout, Interior Display dan Human terhadap Shopping Orientation

Shopping orientation is defined as a form of interest attached to the individual and then provides motivation in making a purchase of a product. Shopping orientation has an attachment to social relationships because it involves how consumers reflect consumer conditions in the shopping environment. T...

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Bibliographic Details
Main Authors: Ainil Mardiah, Susi Evanita, Whyosi Septrizola
Format: Article
Language:English
Published: Research Center and Case Clearing House, Sekolah Tinggi Manajemen PPM 2021-07-01
Series:Journal of Management and Business Review
Subjects:
Online Access:https://jmbr.ppm-school.ac.id/index.php/jmbr/article/view/226