KNOWLEDGE CREATION AS A SOURCE OF COMPETITIVE ADVANTAGE: EVIDENCE OF FMCG FIRMS IN NIGERIA

KNOWLEDGE CREATION AS A SOURCE OF COMPETITIVE ADVANTAGE: EVIDENCE OF FMCG FIRMS IN NIGERIA

Čájet eará veršuvnnaid (1)

This study examines the nexus between knowledge creation and organization competitiveness of Fast Moving Consumer Goods (FMCGs) firms in Nigeria, with special focus on Lagos and Ogun State, Nigeria. The study employed a survey research design, through the administration of structured questionnaire...

Olles dieđut

Bibliográfalaš dieđut
Váldodahkkit: Michael Segun Ogunmuyiwa, Ferdinand Ikechukwu Muo, Shafi Abidemi Adewoyin
Materiálatiipa: Artihkal
Giella:English
Almmustuhtton: Faculty of Economics, University of Tuzla 2023-11-01
Ráidu:Economic Review
Fáttát:
knowledge creation
knowledge management
organisation competitiveness
Liŋkkat:https://www.er.ef.untz.ba/index.php/er/article/view/27

Interneahtta

https://www.er.ef.untz.ba/index.php/er/article/view/27

Geahča maid