PENGARUH KARAKTERISTIK INDIVIDU, LINGKUNGAN DAN BAURAN PEMASARAN PTS TERHADAP KEPUTUSAN MAHASISWA DALAM MELANJUTKAN STUDI PADA PTS DI KOTA MALANG
The aim of this research is to know the influence of variables from factor of individual characteristic, environment and mixed of PTS marketing to students decisions in continuing his study at PTS in Malang, either through simultaneous or partial and also to know the variable that are having dominan...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universitas Kanjuruhan Malang
2008-02-01
|
| Series: | Jurnal Ekonomi Modernisasi |
| Subjects: | |
| Online Access: | http://ejournal.unikama.ac.id/index.php/JEKO/article/view/261 |