Do Consumers Intend to Purchase the Food with Geographical Indication?

This research aims to determine the effect of consumers' perceptions of GI on purchasing 6 intention. Data were obtained from surveys conducted with 384 consumers in Turkey. 7 Structural equation model (SEM) was used to analyze the data. According to the results, 8 62.5% of the consu...

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Bibliographic Details
Main Authors: Yesim Aytop, Dilara Çankaya
Format: Article
Language:English
Published: Bologna University press 2022-12-01
Series:New Medit
Online Access:https://newmedit.iamb.it/2022/09/20/do-consumers-intend-to-purchase-the-food-with-geographical-indication