Predatory pricing

The price naturally reflects not just the amount of work vested into the goods but it is affected also by a number of other immaterial circumstances (fashion, consumer preferences, branded and unbranded goods, effects of promotion, marketing and advertising campaigns, “price of special preference” –...

Full description

Bibliographic Details
Main Author: Josef Bejček
Format: Article
Language:ces
Published: Masaryk University, Brno 2008-12-01
Series:Časopis pro Právní Vědu a Praxi
Online Access:https://journals.muni.cz/cpvp/article/view/6888