Sustainable tourism branding: A bibliographic analysis

AbstractThe relationship between sustainable tourism development and tourism branding has received rising attention among scholars. Due to the complex relationship between the two concepts results in inconsistent findings among previous research. However, bibliographic analysis studies that organize...

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Bibliographic Details
Main Authors: Thanh-Binh Phung, Doan Viet Phuong Nguyen
Format: Article
Language:English
Published: Taylor & Francis Group 2023-12-01
Series:Cogent Social Sciences
Subjects:
Online Access:https://www.tandfonline.com/doi/10.1080/23311886.2023.2269708