Business Model Canvas and Entrepreneurs: Dilemmas in Managerial Practice

The literature on business models has developed under the assumption that they are tools that managers in general, and entrepreneurs in particular, use intensively to analyze information and make decisions. However, this approach has historically presented little empirical evidence about its relevan...

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Bibliographic Details
Main Authors: Humberto Elias Garcia Lopes, Vívian Cândido Rodrigues, Ramon Silva Leite, Marlusa Gosling
Format: Article
Language:English
Published: FUCAPE Business School 2023-01-01
Series:BBR: Brazilian Business Review
Subjects:
Online Access:http://www.redalyc.org/articulo.oa?id=123075340002