ANALISA KESENJANGAN KUALITAS PELAYANAN DAN KEPUASAN KONSUMEN PENGUNJUNG PLAZA TUNJUNGAN SURABAYA

ANALISA KESENJANGAN KUALITAS PELAYANAN DAN KEPUASAN KONSUMEN PENGUNJUNG PLAZA TUNJUNGAN SURABAYA

Basically, service can be said as act of serving others to fullfill their needs and wants. Level of satisfaction achieved from service that can be measured through what the consumer feel after receiving the service, comparing with their expectation of service quality. This study intended to observe...

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Bibliographic Details
Main Author: Thomas Stefanus Kaihatu
Format: Article
Language:English
Published: Petra Christian University 2008-01-01
Series:Jurnal Manajemen dan Wirausaha
Subjects:
service quality
consumer satisfaction.
Online Access:http://puslit2.petra.ac.id/ejournal/index.php/man/article/view/16793

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