THE MODERATOR ROLE OF TRUST IN THE RELATIONSHIP BETWEEN COOPETITION AND INCREMENTAL INNOVATION: EVIDENCE FROM TOURISM INDUSTRY
With the increasing importance of coopetition in recent days, coopetition has been adopted by companies in order to embark on the changing global market conditions. Cooperation is a variable that arises simultaneously from the concepts of “cooperation” and “competition” that has become increasingl...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Editura Universităţii din Oradea
2022-11-01
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| Series: | Geo Journal of Tourism and Geosites |
| Subjects: | |
| Online Access: | https://gtg.webhost.uoradea.ro/PDF/GTG-4-2022/gtg.44413-945.pdf |