, , and on Facebook and Message Strategies of Non-Governmental organizations
The scope of this study is to examine the relationship between message strategies and stakeholders’ responses on Facebook. Data on 20 non-governmental organizations’ Facebook pages was collected by simple random sampling to examine their communication practices on social media. It was found that tho...
Main Authors: | , , |
---|---|
Format: | Article |
Language: | English |
Published: |
SAGE Publishing
2022-03-01
|
Series: | SAGE Open |
Online Access: | https://doi.org/10.1177/21582440221079876 |