Adoption of Pharmacogenomic Testing: A Marketing Perspective

Pharmacogenomics is becoming an important part of clinical practice and it is considered one of the basic pillars of personalised medicine. However, the rate of pharmacogenomics adoption is still low in many healthcare systems, especially in low- or middle-income countries. The low level of awarenes...

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Bibliographic Details
Main Authors: Margarita-Ioanna Koufaki, Kariofyllis Karamperis, Polixeni Vitsa, Konstantinos Vasileiou, George P. Patrinos, Christina Mitropoulou
Format: Article
Language:English
Published: Frontiers Media S.A. 2021-09-01
Series:Frontiers in Pharmacology
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fphar.2021.724311/full