Siyaset Pazarında Bölümlendirme Üzerine Keşifsel Bir Araştırma(An Exploratory Research On Political Market Segmentation)
The purpose of this study is to answer the question: “Is market segmentation an appropriate method for understanding the behaviour of voter?” In this context a qualitative research was used for determining the effective factors on voter decisions. The purpose of following quantitative research is...
| Main Authors: | , |
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| Format: | Article |
| Language: | deu |
| Published: |
Celal Bayar University
2015-06-01
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| Series: | Yönetim ve Ekonomi |
| Subjects: | |
| Online Access: | http://www2.bayar.edu.tr/yonetimekonomi/dergi/pdf/C22S12015/61-81.pdf |