ANALISIS SWOT DALAM MENENTUKAN STRATEGI PEMASARAN PETAK ENAM SEBAGAI DAYA TARIK WISATA KULINER DI KAWASAN GLODOK JAKARTA
Petak Enam is one of the historical shopping districts in Jakarta, which has now transformed into a renowned Culinary Tourism Attraction (CTA) in Pecinan. To ensure progressive visitor rates, a good marketing strategy is required. This research examines and analyzes both internal and external factor...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Indonesian |
| Published: |
Universitas Udayana
2023-07-01
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| Series: | Jurnal IPTA |
| Online Access: | https://ojs.unud.ac.id/index.php/pariwisata/article/view/101366 |