Optimization of the customer capital management system of the enterprise
The aim of the article. The aim of the article is development of methodology of optimization of customer capital management system for enterprises. The results of the analysis. Thу article presents the optimization of customer capital management system which based on author’s methodology of custome...
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| Format: | Article |
| Language: | English |
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Sumy State University
2013-12-01
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| Series: | Marketing i Menedžment Innovacij |
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| Online Access: | http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2013_4_236_249.pdf |