Optimization of Digital Marketing Strategy with Implementation of SOSTAC Method

Purpose: This training aims to develop digital marketing strategies for pesantren cooperative business entities as one of the efforts in countering the impact of the COVID 19 Pandemic. Design/methodology/approach:  Qualitative phenomenological approach is this research approach where in the proc...

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Bibliographic Details
Main Authors: Jesi Irwanto, Wahyuning Murniati, Anisatul Fauziyah
Format: Article
Language:English
Published: LPPM of Narotama University Surabaya 2021-11-01
Series:IJEBD (International Journal of Entrepreneurship and Business Development)
Subjects:
Online Access:https://jurnal.narotama.ac.id/index.php/ijebd/article/view/1532