Bittersweet Findings: Round Cups Fail to Induce Sweeter Taste
An increasing body of literature demonstrates that consumers associate visual information with specific gustatory elements. This phenomenon is better known as cross-modal correspondence. A specific correspondence that has received attention of late is the one between round forms and sweet taste. Res...
| Autor principal: | |
|---|---|
| Format: | Article |
| Idioma: | English |
| Publicat: |
MDPI AG
2018-02-01
|
| Col·lecció: | Beverages |
| Matèries: | |
| Accés en línia: | http://www.mdpi.com/2306-5710/4/1/12 |