Evaluating Online Marketing Tools and Providing a Model to Improve Sales Performance

The purpose of this study is to evaluate online marketing tools and provide a model to improve sales performance. This qualitative research is applied in terms of purpose. Subjects in qualitative research are people living in the cities of Nowshahr, Chalous, and Tonekabon, whose sample size in the q...

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Bibliographic Details
Main Authors: hamid Poorahmadi Hooshmand, Hossein Budaghi Khajeh Nobar, Parvaneh Gelard, Reza Rostamzadeh
Format: Article
Language:English
Published: Allameh Tabataba'i University Press 2023-01-01
Series:International Journal of Digital Content Management
Subjects:
Online Access:https://dcm.atu.ac.ir/article_15006_3642c0ec148df2d860af41bff99a53da.pdf