PERANAN KEYWORD (KATA KUNCI) DALAM IKLAN

In the early 1996%2C Sanaflu launched the newest commercial ad themed Fireman. Most people will recognize and remember the words "Belum Tahu Dia…." %2C a keyword that everybody : from children to older people of many classes in the society%2C certainly has repeated. Even a keyword is alrea...

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Bibliographic Details
Main Author: Deddi Duto Hartanto
Format: Article
Language:English
Published: Petra Christian University 1999-01-01
Series:Nirmana
Online Access:http://puslit2.petra.ac.id/ejournal/index.php/dkv/article/view/16044