Analysis The Use of Social Media On Purchase Decisions
The purpose of this research is to analyze the extent to which social media users influence purchasing decisions in small and medium enterprises in the city of Pontianak with marketing dimensions in the form of Online Communities, Interaction, Content Sharing, Accessibility, Credibility on purchasin...
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Format: | Article |
Language: | English |
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Program Studi Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik Universitas Merdeka Malang
2021-05-01
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Series: | Jurnal Bisnis dan Manajemen |
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Online Access: | https://jurnal.unmer.ac.id/index.php/jbm/article/view/4957 |