Improving the Local Self-Government’s Image Based on the Analysis of Internet Marketing Communication Tools on the Example of the Kemerovo Municipality

Different communication channels used by the state have their own weaknesses and strengths. In order to identify specific problems in communication with citizens and to improve the image of local self-government, it is necessary to study the opinion of citizens in detail. The subject of the article...

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Detalhes bibliográficos
Principais autores: Vladislav G. Shadrin, Olga N. Kotova, Ekaterina A. Zavyalova
Formato: Artigo
Idioma:English
Publicado em: Kemerovo State University 2023-04-01
coleção:Вестник Кемеровского государственного университета. Серия: политические, социологические и экономические науки
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