A Importância da Visão Baseada em Recursos na Explicação da Vantagem Competitiva

The article reveals the theoretical implications of de Resource-Based View for understanding the firm competitive advantage. The dominant version to analysis of competitive advantage is represented by authors connected to Organizational Economics, which explain the differences (heterogeneity) bet...

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Bibliographic Details
Main Authors: Jucélio Kretzer, Emílio Araújo Menezes
Format: Article
Language:Portuguese
Published: Universidade Presbiteriana Mackenzie 2006-06-01
Series:Revista de Economia Mackenzie
Subjects:
Online Access:http://editorarevistas.mackenzie.br/index.php/rem/article/view/790
Description
Summary:The article reveals the theoretical implications of de Resource-Based View for understanding the firm competitive advantage. The dominant version to analysis of competitive advantage is represented by authors connected to Organizational Economics, which explain the differences (heterogeneity) between firms focusing behavioral aspects (ways of organization of unique and core resources). This approach takes importance insofar it advances on analysis of the positional competitive advantage based on the performance, in terms of efficiency and efficacy. The notion of sustainable of the competitive advantage implies heterogeneity based on conditions that assure the firm to retain the specific resources or the ones difficult to be transferred – a competitive advantage dependent on the complex and tacit restrictions of the protection mechanisms.
ISSN:1678-5002
1808-2785