The effect of competitive strategies, organizational learning and business on the development of new services in chain stores
Introduction:Increasing competition in the current era and facing diverse and changing needs and demands of customers and the possibility of change and innovation in the products offered by companies in the service sector, which is due to the flexible nature of these products, make innovation and pr...
| Main Authors: | , |
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| Format: | Article |
| Language: | fas |
| Published: |
Iran Strategic Management Society
2023-12-01
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| Series: | مطالعات مدیریت راهبردی |
| Subjects: | |
| Online Access: | https://www.smsjournal.ir/article_185996_0dbf199bb07873279c18c64b9abf1a5e.pdf |