Examining destination image and Muslim tourists’ behavioral intention using the theory of planned behavior
Destination image has been empirically proven to have a significant influence on the behavioral intention of tourists, while limited studies have been done to explore the relationship between destination image and behavioral intention of a Muslim tourist when visiting a destination. Empirical studie...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Northern Negros State College of Science and Technology (NONESCOST)
2021-11-01
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| Series: | International Research Journal of Science, Technology, Education, and Management |
| Subjects: | |
| Online Access: | https://irjstem.com/wp-content/uploads/2021/11/IRJSTEM-Volume1_No2_Paper8.pdf |