Social Media Marketing:
This paper systematizes research findings related to social media marketing activities and marketing changed by social media (collectively defined as social media marketing) in a systematic review and identifies areas for future research. The review suggests four major areas for future research: eWO...
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| Format: | Article |
| Language: | Japanese |
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Japan Marketing Academy
2023-09-01
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| Series: | Maketingu Janaru |
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| Online Access: | https://www.jstage.jst.go.jp/article/marketing/43/2/43_2023.052/_html/-char/en |