DAMPAK KERAGAMAN SUMBERDAYA PORTOFOLIO ALIANSI TERHADAP INOVASI DENGAN PEMODERASI KETIDAKPASTIAN PASAR DAN PENGALAMAN ALIANSI

<p><em>The main objective of this research is to provide insight to companies about the importance of forming an alliance portfolio in the development of sustainable innovation. The method used is Multiple Regression Analysis using SPSS 19. The sample was drawn from the entire population...

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Bibliographic Details
Main Authors: Zuwina Miraza, Hafriz Rifki Hafas
Format: Article
Language:Indonesian
Published: Universitas Muhammadiyah Sumatera Utara 2018-07-01
Series:Jurnal Ilmiah Manajemen dan Bisnis
Online Access:http://jurnal.umsu.ac.id/index.php/mbisnis/article/view/973