Potential for utilization of the European customer satisfaction index in agro-business

The topic of this article focuses on customer satisfaction. The customer satisfaction is considered as a crucial factor for the success of all market organisations. The subject is very often discussed from the theoretical point of view. This contribution is aimed at opportunities of evaluation and m...

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Bibliographic Details
Main Authors: K. Ryglová, I. Vajčnerová
Format: Article
Language:English
Published: Czech Academy of Agricultural Sciences 2005-04-01
Series:Agricultural Economics (AGRICECON)
Subjects:
Online Access:https://agricecon.agriculturejournals.cz/artkey/age-200504-0003_potential-for-utilization-of-the-european-customer-satisfaction-index-in-agro-business.php